Podcast For Personal Stylists
Welcome to The Business of Style Podcast!
​
We've created this podcast to help personal stylists, image consultants, style coaches, and other image professionals navigate the business side of personal styling.
​
Each episode is carefully curated to answer the most common questions and provide solutions to the business challenges that many personal stylists face when trying to build a successful personal styling business. Whether you're looking for ways to market your business, find new clients, or how to overcome your fear of being visible, we cover it all.
​
Scroll down to listen to the most recent episodes and get expert advice to help you take your personal styling business from side-hustle to 6-figures. And don't forget to subscribe to our website and we'll let you know when there's a new episode to check out!
​
Have a question you need answering or a topic that you'd like to see on a future episode? Then drop us a quick email at support@styleacademyintl.com and your question might be featured in an upcoming episode of The Business of Style podcast.
​
Potential clients want to see the real you! They want to be able to connect with you on a more personal level! That's why showing up authentically is so important for your personal styling business. In this episode of The Business of Style Podcast, Louisa discusses what it means to be authentic in business and shares some important strategies that will help you to keep it real!
​
​
Latest Episode
Many personal stylists worry that their prices are too high and that's why they're not attracting new clients, but the truth is that going low with your prices is going to lose you clients and maybe even your business.
​
In this episode of The Business of Style podcast, Louisa shares the truth about why low prices are losing you clients and a more effective approach to ensuring you find the right price to help you find new clients.
Previous Episodes
You'd think that naming a personal styling business would be one of the easiest tasks when starting your business, but it's actually something new stylists find a challenge.
​
In today's episode, Louisa is discussing why finding a name for your personal styling business can feel so hard, and sharing some steps you can take to find the perfect name quickly and easily.
Even if you don't use TikTok for your personal styling business, the potential ban in the US can teach us some very valuable lessons about how we market our businesses.
​
In today's episode, I'm sharing these lessons to help you find the right marketing strategies that will help your business continue to grow even if social media apps get banned or have problems.
Happy New Year Everyone!
​
Who's ready to make their personal styling business a success in 2025?
​
In the first episode of the new year, Louisa is sharing the 7 keys to styling success for 2025. Tune in to find out the best ways to grow your personal styling business and learn some important strategies for success.
If reputation management isn't part of your business strategy, it should be!
​
Your reputation as a personal stylist or image consultant is one of the most important things when it comes to finding new clients for your business, so it’s important to make sure that what is being said about you is a true representation of you.
​
In this episode, Louisa shares some steps that can help you manage and protect your reputation as a personal stylist and create a digital brand that aligns with who you are and your expertise.
The holiday season offers some amazing opportunities for personal stylists to grow their businesses and find new clients, so it's time to start making plans.
​
In this episode, Louisa shares some key holiday strategies for you to implement along with some helpful advice on how to keep your business growing and still have time to celebrate.
​
Being a personal stylist and growing a successful business means wearing many hats and having a varied to-do list. But when you're switching roles from social media manager to bookkeeper, there are some important things that you'll want to make sure are always on your to-list to help you grow your personal styling business.
​
In this episode, Louisa shares 5 key things that personal stylists need to add and keep on their to-do list.
Seasonal color analysis has seen a resurgence in popularity thanks to the power of social media. If you don't already offer color analysis services as part of your personal styling business then it might be the time to start.
​
In this episode, Louisa is talking all things color analysis and taking a look at whether this could be a beneficial service to help grow your business.
If you've been thinking about adding virtual services to your styling business but you're not sure if it's right for you, then this episode is for you!
​
In the latest episode of The Business of Style podcast, Louisa shares the pros and cons of virtual styling services and gives you insight as to what is involved so you can decide if it's the right thing for your personal styling business.
​
One of the things that can hold you back from building a successful personal styling business is overthinking!
​
In this episode, Louisa shares a simple yet effective strategy for your business that will help you overcome the overwhelm caused by overthinking and get you on the path to success.
​
If you would like a copy of the simplified business plan template mentioned in this episode, email louisa@styleacademyintl.com
Want to hear more? Click below and catch up on all the past episodes of the Business of Style Podcast.
The Business of Style Podcast is also available for streaming on; Apple Podcast, Spotify, Google Podcast, Amazon Music